You all know by now how I hate when people use the "obvious choice" of music for their spot. Those hit you over the head with it type pieces drive me insane! How about a little borrowed interest to get your consumers brains going? I digress... Every once in a while you NEED to be hit over the head with it. Case an point, Planters unibrow campaign. One of my favorites from the Superbowl. Frankie Valley "Can't Take My Eyes Off Of You".
Thursday, February 7, 2008
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