This is an oldie but goodie. I've been waiting for it to pop on Youtube and found the long format version today. This was a spot Saatchi & Saatchi produced for JC Penney's Christmas campaign. It uses John Lennon's "Real Love" and it's absolutely brilliant!
This is also an interesting piece because there was such a huge backlash from Beatle fans. I found this one article on Digital Spy that I thought I'd share with you.
Beatles fans are reportedly furious that a John Lennon song is to feature in an advertisement for US retail chain J.C. Penney.
Followers of the band have criticised Lennon's widow Yoko Ono for licensing the use of 'Real Love', saying she is exploiting the late singer's music.
Beatles Fan Club chairman Pete Nash said: "Obviously you can't ask Lennon himself if you can use his song, but if you could, I'm 100% sure his answer would be to tell J.C. Penney to f*** off."
Friday, February 15, 2008
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